From Local shop to Digital Powerhouse: A Social Media Rebranding Success Story
Problem:
Moon’s Breath, a brand offering mystical and Victorian-inspired aromatherapy products, was struggling with low engagement and minimal sales on social media. Their visuals didn’t reflect the premium quality of their products, and their audience wasn’t connecting with the brand’s story. As a result, sales through social channels were underwhelming, leaving much untapped potential.
Solution:
Our agency stepped in to revamp their social presence and boost their online impact. We implemented a comprehensive strategy that included:
Strategy Development: Crafted a cohesive brand strategy to align messaging with the brand’s unique identity.
Product Photography: Captured high-quality, visually captivating images to elevate their social feed.
Influencer Outreach: Partnered with niche influencers to authentically share the brand’s story.
Community Engagement: Engaged directly with their audience to foster a loyal community.
These efforts led to a 600% increase in reach and a 150% boost in sales within the first month. While Moon’s Breath continues to grow, they’re now leveraging this momentum to further build their brand presence.
